What's behind the login?

Behind the login is a set of simple multiple choice questions, roughly 50 of them (it depends a bit on some of your answers).

You just need to check how your brand or range is presented on the retailer website you are reviewing, and select the most appropriate option

Here's a screenshot to illustrate:

Example Question

Example Question

When you've completed the questionnaire, you'll be emailed a link to a report that benchmarks how your brand is merchandised by this retailer against 6 major and 16 minor factors.

It will look a bit like this:

Example Question

I hope you will find the questionnaire, and the results, both useful and instructive!